Analysis of music genres- Miss Georgiou

Music videos appeal to audiences with the use of Mise-en-scene, editing and camera shots. Each music has a different reference whether that reference is performance, concept or narrative. The audience can be drawn in by what the music video does alongside the music. The target audience that the video is trying to attract will try to appeal to that audience.


My first music video I analysed was 'Out the blue' by Sub Focus, this video is another electronic song so helped me with my own music video as my song I have chosen is from the same music genre. Even though this music video is from the same music genre as my first music video inspiration their music videos are completely different. This showed me that I do not have to just make my music video fast paced editing as this music video is not. The artist does not appear in this music video as well, this could be because they want their fans to be more focused on their music than their own image, which is common with DJ's. Fast editing is commonly found in this type of song, however this music video does not follow this conventions as instead the music video is mostly in slow motion to help create a hallucinating effect. This music video does follow the conventions of bright flashing lights and bright smoky colours, these are always evident in dance music videos no matter if the editing is fast or slow, so this has helped show me this is a vital convention to include in my own music video, these flashing lights help make the music video more entertaining for the audience.

I analysed the rap song by Drake 'Over'. I looked at conventions within the music video that relate to the genre of the song. In the music video there is a low angle camera shot. This is evident when Drake is dancing, while his lyrics are projected on the wall. The camera shot represents Drake as a new rap artist and the shadow on the wall represents his image. This relates to the rap genre as it defines his emotions and the life that he has been through. The audience would be interested in watching the music video and find out more about him. Within the music video there is also a establishing shot, this can be seen when there is a picture of the city on the wall behind Drake while he is singing his song. This shows that his life is moving quickly and that everything maybe be happening too quick for his liking, such as his career and love life. The establishing shot shows the story of his life and it relates to the song as he is saying his life is over as in everything is going to happen fast.

There are a lot of editing techniques that are used within this music video, to help the audience understand what the song is about. Colour filters are visible within the post, the filters can be seen when they use them at the start when Drake is in the bedroom. The bright and quick colours have a red and orange tint which explain that his life is fast and full of drama. It represents that his lifestyle is quick and modern. In addition, to the colour filters, i can see that there is a relationship between the lyrics and visuals. Furthermore, Drakes facial expressions that are used in the bottom screen shot prove that all the words he is singing means something to him, in some way. In this shot he looks angry which must mean he has remembered something while saying them words, which proves the song is related to him in someway. During the song when Drake is stood at the side of the camera shot and there are people behind him. It relates to Goodwin's theory and shows that people have a big impact on his life. It represents the production of people, making a point to tell people how far he can come in his life.

Within the element of mise-en-scene, costume, positioning, lighting and colour, iconography and location are all a part of the music video that help to explain Drakes story. Within the costume element Drake wears a red jacket, this represents that he is angry. It shows that there are a lot of emotions going through his mind during the song he is singing. It could related to how stressed out he is from all the fame he is getting from his music that he is not use to. Iconography is evident in the form of a lamp, it turns on and off quickly. This represents his lifestyle as it shows that he cannot keep up with what is going on. It is typical as it tells a story to the audience. The location of the music video was in the bedroom of a house, this shows the high profile lifestyle that he lives as it was a expensive looking bedroom.It relate to the song as the song is about the being over, therefore he feel most comfortable in his bedroom, he likes home comforts. Drakes positioning within the clip changes throughout the clip, it was evident during the clip his position at the side of the screen, when the people are walking behind him. It shows that he stands out. It relates as the focus is on Drake and the people behind him symbolise how popular he is. The lighting and colouring used in the clip differs on the mood of drake. However, strobe lighting is evident and it has been used as it follows the beat of the song. It relates as the song is slow paced at the start but when he starts to rap the beat gets faster with the lyrics. The facial expressions used by Drake is a hard face, this shows that he means all the lyrics that he is singing and wants the song to go well. Finally, the colour effectives that have been just in the middle and right screen shot mean that he stands out from the crowd as he is in bright colours which would show the audience he is powerful and stands out from the crowd. However, In the screen shot on the left, it shows drake blending in with the crowd which still explains he is a normal person in some peoples eyes. Not everyone thinks he is famous or made it, people still view him as a normal person.

The second music video that I analysed was Flo-Rida 'Club can't handle me' and the genre of this song is dance. The camera shots that are used during the music video help to describe what the song and the music video is about. A high angle camera shot is evident when the camera is above the audience. It shows that everyone is getting into the music therefore backing up the point that it is a dance song. This relates as everyone is dancing and having a good time which is stereotypical to the fast paced music. A second camera shot that is visable is an establishing shot, this is when the city is on the wall behind Flo-Rida and he is in the middle of the floor on the platform. This shows the lifestyle of the artist as he is from a built up area and has the money to still live there. This relates to the success of the artist as he can live in a built up area with a large group of fans following his music.

 Editing is used throughout the music video when there is a split screen which is evident. This can be seen when one of the scenes is calm and the other scene is of the night club.This references to the lyrics to explain that the club cannot handle them. It is conventional of the dance genre having a good time at the party. Additionally, the second editing shot i found, was when the visuals relates to the music. The pace of the video is slow and the music is slow. The music is slow and the dancing is quick, the cross-dissolves are slow and the straights cuts are fast. The fast pace helps to portray the party atmosphere.


Mise-en-scene is visible within this music video by Flo-Rida. The first that i spotted was the positioning of Flo-Rida himself as he is standing on a podium above all the crowd. It shows that everyone is looking at him and he is the centre of attention. As an artist he would like the attention that he is getting from the music that he is producing, it shows that everyone is enjoying his music and having a good time. It relates to the song as he want to be focused by everyone and he wants everyone to look at him as he is at a higher level them realistically and with his music. The iconography that is used during this music is bottles of champagne . This is evident when they are brought out with sparklers in the top of them. It relates to the party seen as people stereotypical have champagne at parties. It relates to the party seen at the club. The location of the music video is a club, which illustrates the song is a dance song relating to the genre and everyone should have a good time a party to this song. The lighting which is evident through strobes also shows that the song should be played in a club environment as these kind of lights are normally played in this type of area. It relates to the song and the genre being dance as this kind of song should be played in a club environment. The facial expressions expressed by Flo Rida and David Guetta are happy faces as it shows they enjoy performing this song as everyone is going crazy for it and enjoying themselves. It relates to the dance genre of the song as it is making people happy and people want to party to this kind of song.